The Psychology of Colors

Author: Ed Vasquez Articles written: 2
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Have you ever thought about how does a color affect the perception of the people around you, your mood and possibly, even your life?
Physiologists and psychologists, while studying the inner complex inner world of man, have found that colors do have extensive emotional effects on our lifestyle.Depending on our character and the state of body, different colors have different effects on us: they can give your more charm, or on the contrary, make others dislike you. So, which colors should you add to your wardrobe, and which should be removed?

Red color features the longest bandwidth. It affects the production of adrenaline. Violet has the shortest bandwidth. It slows the heartbeat, calms and soothes. Blue and green colors also positively affect the production of serotonine, or the “happiness” hormone.

Eastern and Western cultures differ in terms of color perception and understanding. For example, white color means death for Chinese. It reflects all the other colors except itself. White means clean in the Chinese philosophy, as according to them, after death people lose all the energy which they have been accumulating throughout their lives, thus becoming clean. In the West, the color of death is black, as it consumes all the other colors.

In the East, blue (symbolizing the sky), green (growth and development), yellow (longevity) and red (joy) are considered positive colors.

These are the meanings of colors according to the Eastern philosophy of Feng-Shui.

Yellow - color of the sun, source of life on our planet. Wealth symbolizes (color of gold). Merry, lighthearted mood is created. Best color for leisure and entertainment. In many countries, women give prefer yellow clothing; frequently this color indicated belonging to the high classes.

Red - the color of blood, which symbolizes the flow of vital energy. Also designates authority, sublimity, violence. It excites, hypnotizes, accelerates reactions, as well as stimulates mental activity and contributes to concentration. If you want to appear spirited, it is extravagant, it is sexual - this color is for you. However, red it is unpleasant to people who are exhausted, or who desire to avoid overloadings and agitations.

Orange frees from feeling of solitude, and strengthens the feeling of devotion. It is the intermediate color between red and yellow, and possesses characteristics of both.

Dark-blue - color of the sky and the sea. It creates distance, includes certain contradiction. Symbolizes both rest and excitation. The sensation of cold is caused. It personifies eternity, secret, truth. Color of independence and thrust to the adventures, studies. Seriousness is given. Clean color expresses grief; therefore it it is best to combine with the orange or the yellow.

Green - color of leaves and grass. Causes a feeling of harmony with the surroundings, peace, love for life. It is considered as the emotionally positive. Symbolizes hope, youth, joy. It calms, makes you sleepy, it causes the desire to dream, personifies ...