They didn't fade away, and I must confess I'm pretty glad they didn't. It happened something like two or three years ago, roughly speaking. Had lunch with a well-known person working at a main position in a famous agency. We were talking rising stars between two bites of pizza in the first district of Paris and a few names popped up in the conversation while discussing models we thought were here to stay. I recall myself listing Jacquelyn Jablonski, Valerija Kelava or Meghan Collison as those who shouldn't disappeared so fast, versus two others who had decent careers since yet may have a tough time competing with my three aces.

Of course, I'm not pretending to be some kind of fortuneteller (many of my favorite new faces in five years have also given up modeling on their way), but it's always good to keep in mind the most obvious faces aren't always the ones who will make it in the end. No one can predict, no unique recipe leads to immediate and lasting success, and gut instinct shouldn't be underrated when it comes to choosing the models who could turn into tomorrow's brightest stars.

Jacquelyn Jablonski

Former contestant of Ford's Supermodel of The World who moved with the team that launched her career when they left the company to take over Supreme in 2010. I remember very well some people, who are far from having no insight or knowledge, calling her a one-hit-wonder after her first good season of runway shows. Even if she wouldn't have become an absolute favorite of mine, I had a feeling she could turn into a regular presence in modeling with the ability to last for more than six or twelve months. Seems that I wasn't that mistaken as, today, the amount of editorial work she gets monthly is pretty impressive: you can easily call her a favorite of Vogue Russia and she's been featured in several other high profile magazines like Vogue Turkey (including the cover), 10 Magazine, Self Service, Harper's Bazaar... The list could go on and you could throw a couple of campaigns in the mix, but the most striking is how she secured her place at the annual Victoria's Secret show. This last achievement says a lot about Jacquelyn's career, as the most famous underwear company merely books any model on the verge of disappearing.

Valerija Kelava

She might be no VS vixen yet, and will most likely never take part of their show -she clearly doesn't fit the mold- but has other assets in her sleeve. Counting among the finest editorial models of the moment, the Slovenian never fails to impress with her performances on glossy paper. Switching effortlessly from dark androgyny to femme fatale without losing her signature style, she stands as the ultimate proof that talent pays and plays a significant role in the process of building a modeling career in spite of what can be heard here and there (the business is full of snakes that can't do much more than hissing all day long). The favorite of photographers Sofia Sanchez and Mauro Mongiello has gathered an incredible collection of covers in 2012, along with several editorials and a handful of ad campaigns.

Meghan Collison

She was the first of this triad to get some attention from fashion. Initially at Supreme and sporting crow-black bangs, she experienced a few russian mountains during her career but is definitely back at her best level, if not higher. Not as dark as before yet still as moody and dramatic as usual, moving from a rather underground image to her current cover-girl status, perennial darling of Steven Meisel who has offered a thrird Vogue Italia cover this year, an always growing number of runway appearances... Meghan, who seemed pretty silent for a while, hasn't let us down this year. Campaign girl for Paul & Joe, Proenza Schouler, Prada and even Nordstrom, she's also one of the models who appeal to different generations of photographers. Lensmen as different as Patrick Demarchelier, Mikael Jansson or Chadwick Tyler count among the admirers of the canadian beauty.

Three different faces and three different paths, and one common thing remain from first to last line: they are all great and inspiring examples that fashion is, maybe more than ever, in search for various vibes and beauty aesthetics. Far, far away from all the usual clichés and stereotypes. Careers are more than a precise sum of numbers, colors, their success depends on loads of complex parameters besides the obvious features and figures. Agencies might have to prove their economic efficiency, they shouldn't dismiss creativity for that very reason and need to keep in mind that taking risks is often rewarded in time... and pays well in the end.

CREDITS: Jacquelyn Jablonski by Victor Demarchelier (Harper's Bazaar), Collier Schorr (10 Magazine, Victoria's Secret special) and Catherine Servel (Vogue Russia). Valerija Kelava by Sofia Sanchez & Mauro Mongiello (Tar Magazine), Katja Rahlwes (Vogue Spain) and Jan Welters (7000 Magazine). Meghan Collison by Patrick Demarchelier (i-D Magazine), Craig McDean (Interview) and Chadwick Tyler (personal project).